Production

From small NGOs in Scandinavia to global Fortune 500 brands, SEEN has been delivering impactful personalised films across a wide range of industries. Despite the diverse nature of these projects, the film production process remains the same.

We recommend working alongside a production company who will plan, produce, edit and create the visual effects for your film.

SEEN can advise (and should be involved in this process), to ensure the film meets certain requirements and works effectively within our platform. Things like length and size of the personalisation, to what our After Effects requirements are, are all important considerations.

Making the main film

• The main film is the online, master version of the film from finish to end.
• This should include examples of the visual effects, with the final grade and audio treatment.
• The film should already be approved by the customer before it is delivered to SEEN.

https://player.seen.io/v/mYGLvC0q6Y5IrOzEcX1U

Guidelines

• The length of the film should be as short as possible, but still tell the core message. Production companies are specialists in understanding how to convey a message effectively.
• We recommend starting with a personalisation as quickly as possible to engage the viewer instantly.
• Ensure that the personalisation has enough time on screen and is large enough to be viewed, even on a phone screen.